Market Radar Maintains Buy Rating on Shutterstock Following Merger with Getty Images

Truist Reiterates Buy Rating on Shutterstock After Getty Images Merger

In a recent update, Truist has reaffirmed its Buy rating on Shutterstock (SSTK), following the announced merger with Getty Images. The financial institution believes that this combination will significantly boost the combined company’s competitive position in the market.

Competitive Positioning and Pricing Power

Truist highlights that the merger will give Shutterstock a stronger pricing power, allowing it to better compete with AI-based companies. This is expected to have a positive impact on the combined entity’s bottom line.

Richer Library of Content for Enterprise Customers

The analysts at Truist also emphasize the importance of the merged company’s library of content for enterprise customers. With Getty Images joining Shutterstock, the combined entity will have access to an extensive collection of visual content that can be utilized by companies for various purposes.

GenAI Platforms and Training Models

Furthermore, the merger is expected to provide contributors with more opportunities across different products and content types, enabling them to reach over 1.4M pro-forma annual subscribers and customers in over 200 countries.

Long-term Prospects

Truist’s analysts believe that this merger will ultimately benefit Shutterstock shareholders in the long run. The company is confident that the combined entity will be well-positioned to capitalize on growing trends in AI-based content creation.